Motorbike theft is an unfortunate reality, but with the right security measures in place, you can reduce the risk and improve your chances of recovery. One of the most effective and often overlooked tools in your security setup might already be fitted to your bike: Datatag!
Datatag is a widely trusted security marking and registration system that helps deter theft and assists police in recovering stolen bikes. But here’s the kicker, many riders don’t realise it could already be installed on their bike by a previous owner or even the manufacturer.
What is Datatag?
Datatag is a UK-based company that’s been helping to protect vehicles since 1992. Their technology is used by major motorcycle manufacturers, race teams, insurers, and the police. It’s not a tracker or alarm, but rather a multi-layered identification system that makes it almost impossible for thieves to profit from a stolen bike.
Datatag’s system includes a combination of technologies:
- Invisible UV etching
- Microdots hidden in multiple locations
- RFID transponders placed inside components
- Tamper-proof warning decals
These components give each bike a unique digital fingerprint. If a bike is recovered after being stolen, police can scan or inspect it using Datatag equipment to confirm ownership.
How datatag helps prevent theft
Datatag doesn’t stop thieves physically stealing your bike, but it makes it far harder for them to sell it. Because each component is traceable and uniquely marked, any attempt to disguise the bike or break it for parts is a serious risk for criminals.
Police forces across the UK are equipped with Datatag scanners and regularly check suspicious vehicles. Many insurance-approved security standards now include Datatag as a recognised theft deterrent.
And crucially, once Datatag is fitted, it’s permanent. It can’t be removed without damaging the bike and losing resale value, another reason criminals avoid bikes with it
Does Datatag affect your insurance?
Yes, in some cases it can. Many insurers recognise Datatag as a positive security feature and it may help reduce your premium especially if it’s combined with other approved security measures like locks, chains, or trackers.
Even when it doesn’t directly reduce your premium, it may be a requirement for cover on certain high-value bikes or in high-risk areas. At BeMoto, we know how insurers think and Datatag sends the right message.
You might already have Datatag on your bike
Here’s what many riders don’t realise: Datatag isn’t just for new bikes or race builds. It’s often installed by the manufacturer before the bike even leaves the showroom. Brands like Honda, Kawasaki, Yamaha, and several others have fitted Datatag systems as standard on many of their models.
If you bought your bike second-hand, there’s also a good chance a previous owner had it installed. Before you spend money on a new kit, it’s worth checking.
Look for the Datatag logo on the frame or fairings or better yet, use the Datatag website to check whether your bike is already registered. If the system is in place but not in your name, you may only need to re-register it, which is quicker and more affordable than a full new installation.
Why it belongs in your security setup
While alarms and locks provide physical deterrence, Datatag offers passive protection that can’t be disarmed, silenced, or ignored. It stays with the bike for life and works quietly in the background, giving you an extra layer of peace of mind.
Motorcycle theft is a real risk especially for high-performance, desirable, or unmarked bikes. Adding or activating Datatag is one of the most cost-effective ways to reduce that risk without altering the look or feel of your bike.
Final thought
It’s not just about having a system, it’s about knowing how to use it. Datatag is one of those rare security tools that’s simple, invisible, and powerful and if your bike already has it installed, it’s a no-brainer to make sure it’s registered to you. Check it. Register it. Ride safer.
Special offers and discounts
Looking to upgrade your security setup or register a new Datatag system? We regularly team up with trusted suppliers to bring you exclusive discounts on approved security gear, including Datatag kits, locks, trackers, and more. If you’re thinking of installing Datatag yourself, or combining it with other protective kit, don’t miss our current promotions.
